Introduction to Business Marketing Level 3


Whether you are eager to begin a career in business marketing, or if you need to improve your personal skill set in order to market your own business more effectively, this level 3 certificated course is the perfect way to improve you understanding of markets, segmentation and pricing strategies from home.

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About This Course

Open the door to new employment opportunities by gaining a commercial grasp of marketing. This home learning course, which can be started at any time, delivers a solid introduction to business marketing. This course can be studied at your own pace and fitted in around your schedule.

During this course you will learn the theories of marketing including life cycles, product portfolios and the Boston Matrix. You will gain a greater understanding of markets, segmentation and pricing strategy.

Our course also explores how promotional activity occurs and ways to effectively coordinate it.

You will have an entire year to study this course which usually takes around 80 hours to complete. We will deliver the course materials online or by post and we provide a personal tutor, who will support you throughout the course,

Enrol now to join our 60,000 students who are enjoying better careers as a result of studying with us.

Course Units

Unit 1: Introduction to Marketing

Unit 2: Making the Most of Social Media 

Unit 3: Developing Your Approach to Social Media

Unit 4: Promotions and Advertisements 

Unit 5: Competing Companies and Cost

Unit 6: Products and Marketing Methods


No external examination is required for this course which is assessed by a series of written assignments that are submitted to your tutor for marking.

Required Knowledge

No previous knowledge of marketing is required for this course

Required Knowledge

There is no requirement to have any background knowledge of qualifications to enrol on this bundle course and your tutor will provide support from day one.

If you do have any additional learning requirements, please let your tutor know as they will then be able to tailor their feedback and support around your requirements.

Awarding Body

Upon successful completion of this course, you will receive certification from National Institution of Qualifications (NIOQ) and a Learner Unit Summary (which details of all the units you have completed).

This course has been designed to meet the requirements of specific learners or employers. It is endorsed by National Institution of Qualifications, meaning the course has undergone external quality checks to ensure that they are maintained and delivered to an excellent standard.

National Institution of Qualifications are a national certificating organisation. Endorsement of our courses ensures learners have access to high quality materials that cover all learning outcomes, helping them to achieve their potential.


Upon enrolment, you will be given access to  your comprehensive study materials, and will be assigned your very own personal tutor who will provide you with email support.

Our student support team can also handle any other queries you may have whilst completing your course, meaning you never have to struggle or feel isolated in your studies. Instead, our team will always be on hand to help throughout the full 12-month duration of your course (you are able to complete earlier than 12 months).

Frequently Asked Questions

This is a question that our team are often asked, there are many reasons but here are the main reasons to choose Association of Learning:

  • No hidden charges, the price you see includes everything, from VAT, tutoring to certification
  • Our average tutor marking time is 3 working days (most providers are 10+)
  • We are rated 5/5 for our service on Trustpilot!
  • Our courses are up to date. Many providers create course content and fail to keep it up to date.
  • We are open later than any other home learning provider
  • As many submissions as you need to complete, many providers cap how many times you can submit work
  • All courses are fully endorsed Ofqual regulated awarding bodies
  • 14 day money back guarantee or course switch.

If you need any more reasons to choose Association of Learning, contact our team!

All students are provided with 12 months to complete their course, however you are able to complete at a faster pace without any additional costs. Some of our students have managed to complete in as little as 3 months!

There are two payment options, pay in full for your course or monthly. Our monthly payment option allows you to spread the cost of your course over a 10 month period.

If you choose to pay using a payment plan, to apply you must be able to answer yes to the following:

  • Your billing address is based in the UK
  • You have a UK based bank account
  • Bill payer must be 18 or above.

No, this course is assignment based, which means you will not have to complete any exams. If your assignment doesn’t pass first time, you can retry as many times as you need within your 12 months support period.

This course is an endorsed certification, not a regulated qualification.

No, all of our courses are distance learning which means your tutor will mark your work and send it back to you via email or by using our online portal.

Unlike other providers, Association of Learning use a fast-track system to get your certificate to you within six weeks (our average is two weeks).

Introduction to Business Marketing Level 3

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